“Today, we’re announcing new features in Bing and Edge to supercharge your day powered by the latest models delivering the most advanced capabilities for AI available.You can useBing Chat today with Microsoft Edge or at bing.com/chat. Features will begin to roll out soon,” said Yusuf Mehdi, corporate vice president and consumer chief marketing officer.
Here are the features coming to Bing and Edge:
Personalised answers: Now, the chat history on Bing Chat can inform results. For example, if you’ve used Bing to track your favourite cricket team, the next time you’re planning a trip it can tell whether the team is playing in your destination city. Users can also turn this off so Bing Chat will not use chat history for answers.
Copilot in Microsoft Shopping: Microsoft announced Copilot in Shopping earlier this year. The update will now enable users to quickly find stuff online from both Bing and Edge.
“When you ask for information on an item, Bing will ask additional questions to learn more, then use that information to provide more tailored recommendations. And you can trust you’re getting the best price,” the company said. Soon, users will be able to use a photo or saved image as the starting point for shopping.
DALL-E 3: OpenAI announced earlier this week and claimed that the new model can now take into account significantly more nuanced and detailed text prompts than its previous systems to deliver accurate images.
“DALL.E 3 delivers a huge leap forward with more beautiful creations and better renderings for details like fingers and eyes. It also has a better understanding of what you’re asking for, which results in delivering more accurate images. We’re also integrating Microsoft Designer directly into Bing to make editing your creations even easier,” the company noted.
Content Credentials: As a part of a responsible approach to generative AI, Microsoft is adding new Content Credentials. These use cryptographic methods to add an invisible digital watermark to all AI-generated images in Bing – including time and date it was originally created. Microsoft said that it will also bring support for Content Credentials to Paint and Microsoft Designer.
Bing Chat Enterprise Updates: Along with consumer-facing features, the company is also bringing updates to Bing Chat Enterprise. Firstly, Bing Chat Enterprise is now available in the Microsoft Edge mobile app.
Secondly, Microsoft is also bringing support for multimodal visual search and Image Creator to Bing Chat Enterprise.
The company claimed that since its introduction two months ago, more than 160 million Microsoft 365 users now have access to Bing Chat Enterprise at no additional cost “and the response has been incredible.”