Gilbert Adair

If Bugatti's founder was still alive today, he would've turned 142 years old on September 15. As it were, Ettore Bugatti was only 65 when he passed away in 1947, but his legacy certainly lives on. For the last 40 years, the weekend closest…
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Generative AI’s transformative effect on the auto industry took center stage last week at the International Motor Show Germany, known as IAA, in Munich. NVIDIA’s Danny Shapiro, VP of automotive marketing, explained in his IAA keynote how…
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ENSO Oils & Lubricants, a subsidiary of ENSO Global Trading Trading recently announced a strategic partnership with Gazpromneft-Lubricants to expand the distribution of lubricantassets across the South Asian region. Under this…
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The ’80s were a rich source of Americana. A vignette from that era that’s stayed with me all these years unfolded in Silicon Valley as I watched a preppily attired young man wheel a large flat-screen TV out of a San Jose electronics…
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Genesis became its own brand in late 2015, officially stepping out as Hyundai's luxury division. Looking back through the eyes of history, it appears that decision was a successful one. As of August 2023, the South Korean company…
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DENZA, the luxury EV brand joint venture between BYD and Mercedes-Benz, has collaborated with marketing and communications giant WPP and NVIDIA Omniverse Cloud to build and deploy its next generation of car configurators, NVIDIA founder and…
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Yamaha Motor India has announced attractive cashback and low downpayment deals on its 150cc FZ-S Fi Version 4.0 motorcycle and the 125cc RayZR Fi and Fascino Fi scooters, a day before the nation celebrates Ganesh Chaturthi on September 19.…
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